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MICHAEL L. FISHER,
Managing Director of FSG, has unparalleled
experience in the franchise industry. Over
the past 25 years, Mike has amassed
knowledge, skill and foresight into the
workings of this unique area of business.
His abilities have been tested in the many
executive positions he's held in both
national and international franchise
organizations. Again and again he has
designed and implemented winning business
plans and to add to that, Mike has
first-hand experience as a Franchisor
himself. He's been involved in the sale of
over 500 franchises. He has advised an
array of businesses: fast food, real
estate, personal services, automotive
outlets, and retail stores to name a few.
Having been through the negotiating buying
and selling that are part of all franchise
endeavors, Mike's expertise as an advisor
is a valuable commodity to any Franchisor,
new or established. |
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GENE
CLIFFORD, Finance Director of
FSG, knows that nothing gets done until
the money has been committed to the
project. He's long been involved in
international business at executive
levels with the Commonwealth Fund of
Boston and Investors Overseas Services.
Gene made his move to strategic finance
consulting in 1970 and since has mainly
focused his efforts on expansion funding.
His expertise in the complicated area of
structuring mergers and handling
requisite funding through private and
public placement, makes him perfectly
suited to creatively guide newer or
established firms along the proper path
toward successful franchise expansion.
Gene has had great success in finding
funding for franchisors , even with the
most difficult situations.
SHERRILL PATRICK,
Director of Creative Services makes sure
you look your absolute best to whatever
audience you're targeting. Sherrill has a
string of successful "Hits" in creating
images for national franchises. Over her
22-year career she's worked in every
related industry, i.e. promotion, radio,
television, public relations, marketing,
business development and events planning.
She's a top-notch copywriter and "image
manager" with a real flair for finding
what's most intriguing about your
business and presenting it in an
irresistible way.
An image
designer also has to know the printing
business to ensure that the job comes out
right. Sherrill has learned it inside and
out. She understands how important each
detail is. Selecting the right paper.
Giving precise instructions to printers.
What mistakes to watch for. Sherrill
wants each job to be perfect. Whether you
need a logo, business cards, stationery,
brochures, print ads, magazine layouts,
direct mail pieces, or newsletters,
Sherrill can translate the ideas in your
head into the perfect graphic
presentation to inspire and impress the
market.
Sherrill
also enjoys holding workshops to train
franchisees about public relations,
advertising and marketing. Her broad
career has provided her with a wealth of
experience to share with you.
CAROL
WYKOWSKI, Client Relations
Director of FSG, makes sure your needs as
a Client are heard and acted upon. Carol
began her business career in accounting
and then switched to health care and upon
receiving her degree in nursing became a
real people person. Now she uses her
business and nursing experience to full
advantage in serving the needs of our
Clients.
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